Skip to Content

Marketing & Automation Specialist

Giza, Egypt

Apply Now

Position: Marketing & Automation Specialist

Reporting to: Head Of Automation

Department: Automation

Job Summary

Supporting marketing operations, digital tools, automation workflows, dashboards, reporting, and process optimization across the company. The role combines marketing coordination with automation and system administration responsibilities to improve operational efficiency and data-driven decision-making.

Duties & Responsibilities

  • Marketing Operations:
  • Support the execution and follow-up of marketing campaigns and operational activities.
  • Coordinate with internal teams regarding marketing requests and updates.
  • Prepare reports and dashboards related to marketing performance and KPIs.
  • Track campaign performance and support data analysis activities.
  • Assist in organizing and maintaining marketing data and documentation.
  • Automation & System Support:
  • Support the creation and enhancement of dashboards and reports.
  • Monitor automation cycles and identify opportunities for process improvement.
  • Address and resolve system administration issues related to operational workflows.
  • Configure and maintain system settings, activities, and automated actions.
  • Data & Reporting:
  • Create and maintain operational and analytical dashboards.
  • Ensure data accuracy and consistency across reports.
  • Generate insights and reports to support management decisions.
  • Track SLA, KPIs, and operational performance indicators.
  • Cross-Functional Support:
  • Work closely with Marketing, People & Culture, Finance, and Operations teams.
  • Support implementation of process improvements and system enhancements.
  • Conduct user orientation sessions for newly implemented features when required.
  • Key Objectives:
  • Improve operational efficiency through automation.
  • Support marketing and business reporting.
  • Enhance visibility through dashboards and KPI tracking.
  • Reduce manual operational work through system optimization.
  • Ensure smooth execution of automation and reporting processes.
  • Key Performance Indicators (KPIs):
  • Social Growth: Consistent monthly/quarterly increases in followers and engagement rates.
  • Reach: Meeting monthly video view targets across all platforms.
  • Email Impact: Maintaining high Open and Click-Through Rates (CTR).
  • Execution: 80%+ on-time delivery of the content calendar and occasion-based emails.
  • Asset Readiness: 100% up-to-date company credentials and marketing tools.
  • Efficiency: Full documentation of all tasks and updates within the company system.

Key Success Factors

  • Time Management
  • Decision-Making
  • Teamwork & Collaboration
  • Analytical Thinking
  • Problem-Solving
  • Attention to Detail

Qualifications & Skills

Education
  • Bachelor’s degree in Marketing, Business Administration, Information Systems, or related field.
Experience
  • Minimum 0 to 2 years relevant work experience in workflow automation, or quality assurance / process management role.
  • Experience with Power BI, Looker Studio, or similar dashboard tools is a plus.
  • Good understanding of marketing operations and business workflows.
Skills & Abilities
  • Very good English both spoken and written.
  • Experience with Odoo ERP is preferred.
  • Basic understanding of system administration and process optimization.
  • Strong analytical and problem-solving skills.
  • Detail oriented and researching skills.
  • Good communication and coordination skills.
  • Ability to manage multiple tasks and priorities.
  • Structured, process oriented with a good sense of workflow optimization.
  • Good knowledge of dashboards, reporting tools, and automation concepts.
Apply Now!